Pinnacle Program

The Pinnacle Program is a resource built for custom installers, dedicated to helping them integrate LG products into luxury and smart homes seamlessly. LG partners with the most trusted names in home integration and automation technologies, and they partnered with us to give the Program a brand identity. 

Throughout all the materials we developed, from logos to lifestyle images, copy to full-fledge brochures, we focused on conveying the meaning of the word pinnacle.  

Sharp angles. Sleek imagery. An elevated look and feel. Our work on these projects helps communicate the high quality of our client’s service, and help to firmly establish LG's status in the competitive industry of custom installation.